Your DIY Website Will Break at 18–24 Months

Then you'll pay A$15,000–A$50,000 to migrate to a real platform. We've seen it happen dozens of times.

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18–24 Month Breaking Point

DIY platforms (Wix, Squarespace) fail when you scale. Traffic spikes, custom needs, or integrations break everything.

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A$15K–A$50K Migration Cost

When DIY breaks, you pay premium rates to rebuild on a real platform. Plus downtime, lost revenue, and stress.

40+ Hours Learning Curve

DIY requires constant learning, troubleshooting, and maintenance. Your time is worth A$50/hour = A$2,000+ value lost.

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The Hidden Cost of DIY

Over 5 years, DIY costs A$15,000–A$18,000+ when you factor in platform fees, your labor time, and the inevitable migration. That's 2–3x more than building right the first time.

Year 1–2:
Platform fees + your time = A$3,000–A$5,000
Year 2–3:
Migration crisis = A$15,000–A$50,000

Deploy Custom AI in 48 Hours

Not weeks. Not months. 48 hours. That's our competitive advantage.

48-Hour Deployment

We deploy production-ready, custom-branded AI chat widgets in 48 hours. Competitors take weeks. DIY platforms lock you into generic templates.

Custom branding & knowledge base
Full data ownership (no platform lock-in)
Unlimited scalability
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One-Time Investment

Pay once, own forever. No monthly subscriptions, no platform fees, no lock-in. Your custom AI assistant is yours to keep and scale.

One-time cost: A$3,500–A$5,000 (vs. A$300–A$500/month elsewhere)
No recurring fees or subscriptions
Custom-built for your brand (not generic templates)

Why We're Different

vs. DIY Platforms
  • • Full data ownership
  • • Unlimited scalability
  • • Custom AI (not generic)
  • • No platform lock-in
vs. Local CQ Agencies
  • • 48-hour deployment (vs. weeks)
  • • AI-first stack (vs. WordPress)
  • • Modern tech (Next.js/React)
  • • AVOB certified
vs. Brisbane Premium
  • • Local CQ presence
  • • Competitive pricing
  • • SME-focused (not enterprise)
  • • Faster delivery

The 5-Year Math

RWS costs less over 5 years than DIY. Here's the breakdown.

Cost CategoryDIY PlatformRWS
Initial BuildA$0–A$500A$4,000–A$8,000
Platform Fees (5 years)A$3,000–A$5,000A$0
Your Labor Time (40 hrs @ A$50/hr)A$2,000A$0
Migration at 18–24 MonthsA$15,000–A$50,000A$0
Total 5-Year CostA$20,000–A$57,500A$4,000–A$8,000

RWS saves you A$12,000–A$49,500 over 5 years.

Plus you get unlimited scalability, full data ownership, and custom AI—not generic templates.

Ready to Build Right the First Time?

Skip the DIY trap. Get a custom AI-powered website that scales with your business.

Local CQ presenceAVOB Certified48-hour AI deployment